Full-Funnel Digital Advertising
Google, Bing, Facebook, Instagram — we run every channel that puts your used engine and transmission business in front of buyers who are ready to spend money right now.
Ad Formats We Run
We don't limit you to one format. We identify which ad type drives the most qualified used car part buyers for your business and scale it.
Text ads shown when buyers type "used Ford engine near me" — the highest purchase-intent format available.
Google · BingGoogle's AI-driven campaign type that runs across Search, Display, YouTube, Gmail, and Maps simultaneously.
GoogleVisual banner ads that retarget website visitors across millions of sites — keeping your brand front-of-mind.
Google · BingYouTube pre-roll and skippable ads showcasing your inventory — ideal for used engine condition demos.
YouTube · MetaMobile ads that bypass your website entirely — one tap dials your sales team for the fastest possible lead.
Google · BingUp to 15 headlines and 4 descriptions combined by AI into the best-performing message for each searcher.
Google · BingProduct listing ads for auto parts inventory — shows photo, price, and availability right in search results.
Google · BingInstant lead capture forms inside Google, Meta, and LinkedIn — no landing page required for the buyer.
Google · MetaRe-engage visitors who landed on your site but didn't call — shown across Google Display, Meta, and more.
All ChannelsGoogle's "Google Guaranteed" ads at the very top of results — perfect for local engine & trans shops.
GoogleSwipeable multi-image ads on Facebook and Instagram — ideal for showcasing multiple engine or trans listings.
Meta · InstagramAuto-generated ads that match your site content to search queries you haven't thought to target manually.
GoogleChannel 01
Google captures 90%+ of US search traffic. When a car owner types "used Chevy 5.3L engine for sale" or "rebuilt Ford transmission near me," they're already a warm buyer. Our Google Ads campaigns intercept that intent with surgical precision — the right keyword, the right ad, the right bid, at the right moment.
Budget-Based Plans
Select by your monthly ad spend budget. Management fee is separate — your full ad budget goes to Google.
Channel 02
Bing powers 33% of US desktop searches and reaches an older, higher-income demographic — exactly the car owner who's more likely to need an engine replacement. CPCs are 30–40% lower than Google with significantly less competition in the auto parts niche.
Budget-Based Plans
Plan Your Spend
Estimate how many leads you can expect based on your monthly advertising budget and channel mix.
Side by Side
Every channel has a job. Here's how Google, Bing, and Social stack up for used auto parts lead generation.
| Metric | Google Ads | Bing Ads | Meta / Social |
|---|---|---|---|
| Avg. Cost Per Lead | $18 – $45 | $10 – $22 | $14 – $38 |
| Buyer Intent Level | Very High | High | Medium |
| Competition Level | High | Low – Medium | Medium |
| Call Ads Available | |||
| Video Ads Available | |||
| Image / Display Ads | |||
| Retargeting | |||
| Shopping / Catalog Ads | |||
| Min. Recommended Budget | $1,000/mo | $300/mo | $400/mo |
| Speed to First Lead | 1 – 3 days | 2 – 5 days | 3 – 7 days |
| Best For | High-volume fast leads | Budget-efficient leads | Brand + remarketing |
* Data based on CarPart2U client averages across US auto parts campaigns, 2024.
How It Works
We've refined our onboarding so tightly that most clients receive their first qualified lead within one week of signing. No 6-week discovery phases. No 20-slide kick-off decks. Just fast, focused execution.
Start Today30-minute call with your account specialist. We identify your top vehicle brands, target states, budget, and which lead types suit your operation.
Google/Bing/Meta accounts configured. Conversion tracking, call tracking, and CRM integration installed. Your lead routing rules defined.
Ad copy written using auto parts buyer language. Keywords researched and organized by vehicle brand and part type. Negatives loaded. Creatives designed for image/video ads.
Campaigns go live. First leads verified by our team before delivery. You're notified the moment the first qualified lead comes in.
Weekly bid adjustments, ad copy A/B tests, and budget reallocation toward top performers. Monthly strategy reviews to plan scaling.
Common Questions
Ready to Run?
Tell us your budget, your brands, and your target states. We'll build the campaign, run the ads, and send you qualified buyers — no generalist fluff, just auto parts leads that close.
Channel 03
Social Media Ads
Social ads reach car owners before they've even started searching — interruption-based campaigns that plant your business in front of the exact person whose Dodge Ram just threw a code. We run Meta (Facebook + Instagram), TikTok, YouTube, and Pinterest, with ad formats from image carousels to live call ads.
Budget-Based Plans
Social Media Ad Packages
Social Basic
Facebook + Instagram
Social Starter Full
Growth Meta Core
Growth Meta + TikTok
Growth Video Suite
Pro Social Dominator
Pro Omni-Social
Pro + Creative Studio
Social Enterprise